A recent study reveals the significant economic impact of the Reno Air Races on the local economy. The annual event, a highlight for aviation enthusiasts, has proven to be a substantial financial boon for Reno.
The Economic Impact of the Reno Air Races
Imagine getting a daily windfall of $410,000 for an entire year. That’s the scale of the estimated economic benefit the local Reno economy enjoyed during only four days of the 2023 National Championship Air Races.
The University of Nevada at Reno’s Center for Regional Study estimated that the NCAR race pumped $158,641,993 into the local economy. With over 80,000 nonlocal attendees, most coming from ZIP codes outside of Washoe County, the numbers highlight the positive impact of the races.
The Reno economy has benefited from the air races for the past 60 years. The influx of visitors means more spending on lodging, travel, entertainment, shopping, gambling, and dining.
“Strengthening the community where we host the air races is an important part of our mission. We are thankful that the amazing support from our fans this past year spilled over into such a wonderful economic benefit for the Reno community,” said Tony Logoteta, chief operating officer of the Reno Air Racing Association (RARA).
Community and Business Benefits
The Center for Regional Studies, which conducts research and analysis for the Reno area, found that most visitors came to Reno specifically for the air races. This means they spent money on local services and businesses, boosting the economy.
“While the final flag of the National Championship Air Races in Reno was waved, we are honored to have had an incredible impact on the community,” said Fred Telling, CEO of RARA. “Reno was RARA’s first home, and as the town grew, so did we. Together, we made Reno the pinnacle of air racing, and that would not have been possible without our community, volunteers, local businesses, and nonprofits. We are thankful for all who have supported us in the area and hope you have felt our support as well.”
Future of the Reno Air Races
RARA announced on May 23 that Roswell, New Mexico, will be the new home of the National Championship Air Races starting in 2025. Despite this change, the impact on Reno’s economy from past events remains significant.
For those eager to visit Reno for an aviation event this year, the Reno Air Show, scheduled for October 4-6, promises to be spectacular. The event will feature the first-ever evening show and performances by the U.S. Navy Blue Angels and the Canadian Forces Snowbirds. The USAF F-16 Viper Demonstration Team will also showcase the F-16’s capabilities.
Tickets for the Reno Air Show are available now, offering an opportunity to experience the excitement and contribute to the local economy.
Conclusion
The Reno Air Races have been a major economic driver for the local community, bringing in millions of dollars and providing significant support to local businesses. The event has created a lasting impact, showing the power of tourism and community events in boosting local economies. As the races move to a new location, Reno will continue to benefit from the legacy of this iconic event.